2.1 The Personal Voice

In week 3 we are discussing the personal voice, for this model 2 questions have been asked:

  • In what way do you see the function of traditional mass-media and new ‘so-called’ personal media as being different?
  • In what way do you see the form of traditional mass-media and personal media as being different?

In what way do you see the function of traditional mass-media and new ‘so-called’ personal media as being different?

I see traditional mass media as a reporting on events and news etc; where as personal media is more about the opinion to these reports. As Lüders (2008) states “Personal media are distinguishable from mass media, if not always technically, then at least socially.” (Lüders, 2008) It is the social feel behind personal media (i.e. blogs, tweets etc) that makes it different from traditional mass media. However these lines are now being blurred as more and more personal media tools are now being used by the mass media.

In what way do you see the form of traditional mass-media and personal media as being different?

I would agree with Leonie (L. Harcourt, personal communication, September 14, 2011) that there isn’t much difference between the forms that traditional and personal media use; most of the traditional mass media forms (Television, Newspapers, Radio etc) now have blogs, Facebook & Twitter accounts that you can follow.

Our writing task was to narrate our personal interest, here is part of my blog post:

For me food has always been a passion. After a long week at work I find nothing more relaxing then spending the weekend banking or sharing a meal with family and friends. Eating is a social event; over a meal is where we catch up with all the little things that have been happening in our lives. We laugh, we joke, we cry, we critique, we engage in life. For me it a time to STOP and leave all the technology and everyday rut behind and focus on the people, objects and aromas that are surrounding me.

The full version can be seen at why a food guide

Reference:

Lüders, M. (2008). Conceptualizing Personal Media. New Media & Society, 10(5), 683-702. DOI: 10.1177/1461444808094352


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